FOUNDER & HOST
Nikos Tsolakis
Founder and Host of Stories Beyond Profit, entrepreneur and creator working across media, personal branding and podcast production.
Who is Nikos Tsolakis?
Nikos Tsolakis is an entrepreneur, creator, and the Founder and Host of Stories Beyond Profit, a Greek podcast exploring the real stories of founders, creators and experts. Through conversations about entrepreneurship, personal growth and building something new, he aims to give young people access to experiences and practical lessons they rarely find in books.
His journey began in e-commerce and developed through digital marketing, events, content creation and podcast production. He is also the Founder and Managing Director of SB Media, a media company specialising in personal branding and podcast production.
012023 — Present
University of Macedonia
Accounting and Finance
In 2023, Nikos began studying Accounting and Finance at the University of Macedonia in Thessaloniki. His studies gave him a foundation in business accounting, financial operations and the workings of the wider financial system.
022023–2025
Elysian Canvas
His first business venture
Alongside the start of his studies, Nikos founded Elysian Canvas, a Thessaloniki-based e-commerce brand producing and selling premium wall art in Greece. Managing its day-to-day operations gave him practical experience in e-commerce, digital marketing, advertising, social media management, branding and growing an online business.
032025
Afroset
Events and digital community building
In 2025, Nikos founded Afroset, a music event series based in Thessaloniki. Drawing on his experience in marketing, branding and social media, he helped the project grow quickly and establish a recognisable presence during the summer season.
042025
Stories Beyond Profit
Real stories. Practical lessons.
Stories Beyond Profit was created in 2025 with a clear purpose: to give a new generation access to knowledge and the real stories of people who build, create and grow. Through conversations with founders, creators and experts, the podcast explores not just success, but also the mistakes, difficult decisions and lessons that shaped each guest’s journey.
Nikos’s background in marketing, branding and content creation helped him build the podcast as a fully developed media brand from the outset. He invested his own resources after identifying a gap in Greece for carefully produced, meaningful and educational conversations about entrepreneurship.
Stories Beyond Profit has now surpassed 1 million organic views on YouTube and 30 million organic views across digital platforms.
- Organic views on YouTube
- 1M+
- Organic views across platforms
- 30M+
- The year Stories Beyond Profit was founded
- 2025
05Present
SB Media
Personal branding and podcast production
Building on the experience he gained from growing Stories Beyond Profit and his earlier ventures, Nikos founded SB Media. As Founder and Managing Director, he focuses on developing personal brands and delivering complete podcast productions, bringing together strategy, branding, content and high-quality production.
Meet SB Media